Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A.Belch

By: Belch, George ECall number: 659.1 B837A 2004 Material type: BookBookPublisher: Boston : McGraw-Hill, c2004Edition: 6 th edDescription: xxvi, 779 p. : col. ill. ; 29 cmISBN: 0072536764:Subject(s): Advertising | Sales promotion | Communication in marketingDDC classification: 659.1 B837A 2004
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Item type Current library Call number Copy number Status Date due Barcode
General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900
659.1 B837A 2004 (Browse shelf(Opens below)) 1 Available 2000069256
General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900
659.1 B837A 2004 (Browse shelf(Opens below)) 2 Available 2000069269

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