Marketing communications : European perspective / Patrick De Pelsmacker, Maggie Geuens, Joeri Van den Bergh.

By: Pelsmacker, Patrick deContributor(s): Geuens, Maggie | Bergh, Joeri van denCall number: 658.802 P392M 2007 Material type: BookBookPublisher: Harlow, England : Prentice Hall/Financial Times, 2007Edition: 3rd edDescription: xviii, 610 p., [16] p. of plates : ill. ; 25 cmISBN: 0273706934 :Subject(s): Communication in marketing -- Europe | AdvertisingDDC classification: 658.802 P392M 2007
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Item type Current library Call number Copy number Status Date due Barcode
General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900
658.802 P392M 2007 (Browse shelf(Opens below)) 1 Available 2000066738

Includes bibliographical references and indexes.

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