Introduction to marketing management : text and cases / James D. Scott, Martin R. Warshaw, James R. Taylor.

By: Scott, James DContributor(s): Warshaw, Martin R | Taylor, James RCall number: 658.8 S928I 1985 Material type: BookBookPublisher: Homewood, Illinois : Richard D. Irwin, 1985Edition: 5th edDescription: xviii, 818 p. : illISBN: 025603236XSubject(s): MarketingDDC classification: 658.8 S928I 1985
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Item type Current library Call number Copy number Status Date due Barcode
General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900 		658.8 S928I 1985 (Browse shelf(Opens below)) 1 Available 2000069236
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658.8 S792F 1991 Fundamentals of marketing / 658.8 S792F 1991 Fundamentals of marketing / 658.8 S925M 2013 Marketing to the ageing consumer : 658.8 S928I 1985 Introduction to marketing management : 658.8 T784D 1995 The discipline of market leaders : 658.8 W561S 2000 Strategic management : 658.8 W716B 1981 Behavioural aspects of marketing /

Includes index.

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