Strategic management : building and sustaining competitive advantage / Robert A. Pitts, David Lei.
Call number: 658.4012 P692S 2000 Material type: BookPublisher: Cincinnati, Ohio : South-Western, c2000Edition: 2nd edDescription: xvii, 494 pISBN: 0324006993 :Subject(s): Strategic planning -- United States -- Case studies | Industrial management -- United States -- Case studies | Competition -- United States -- Case studiesDDC classification: 658.4012 P692S 2000Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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General Books | สำนักวิทยบริการ (Center) ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900 | 658.4012 P692S 2000 (Browse shelf(Opens below)) | 1 | Available | 2000060848 | |
General Books | สำนักวิทยบริการ (Center) ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900 | 658.4012 P692S 2000 (Browse shelf(Opens below)) | 2 | Available | 2000104969 |
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658.4012 N158E 2004 Essentials of balanced scorecard / | 658.4012 N734B 2003 Balanced scorecard step-by-step for government and nonprofit agenvies / | 658.4012 P616C 1991 Cases in strategic management / | 658.4012 P692S 2000 Strategic management : | 658.4012 P692S 2000 Strategic management : | 658.4012 P839 1994 The portable MBA in strategy / | 658.4012 P839 2001 The portable MBA in strategy / |
Part 1: Building competitive advantage -- Strategic management process -- Competitive environment: assessing industry attractiveness -- Firm capabilities: assessing strengths and weaknesses -- Opportunities for distinction:building competitive advantage -- Shifts in competitive advantage: responding to environmental change -- Part 2: Extending competitive advantage -- Corporate strategy: leveraging resources to extend advantage -- Global strategy: harnessing new markets to extand advantage -- Stratgic alliances: teaming and allying for advantage -- Part 3: Organizing for advantage -- Strategy implementation (1): organizing for advantage -- Strategy implementation (II): achieving integration -- Part 4: Sustaining and renewing advantage -- Cooperation and autonomy: managing interrelationships -- Managing strategic change: building learning organization -- Redefining advantage.
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