Principles of marketing : a global perspective / Richard J. Semenik, Gary J. Bamossy

By: Semenik, Richard JContributor(s): Bamossy, Gary JCall number: 658.8 S471P 1995 Material type: BookBookPublisher: Cincinnati, Ohio : South-Western, 1995Edition: 2nd edDescription: xxii, 682 p. : col.ill., chart ; 24 cmISBN: 0538839139Subject(s): Marketing -- ManagementDDC classification: 658.8 S471P 1995
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900
658.8 S471P 1995 (Browse shelf(Opens below)) 1 Available 2000069222

Includes bibliographies and index.

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