MARC details
000 -LEADER |
fixed length control field |
01006sam a2200289 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls000066174 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MTX |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190508143825.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
070529m1995 iluar b 000 00eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0256188343 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201808212107 |
Level of effort used to assign nonsubject heading access points |
VLOAD |
Level of effort used to assign subject headings |
201502180956 |
Level of effort used to assign classification |
VLOAD |
Level of effort used to assign subject headings |
200808150618 |
Level of effort used to assign classification |
VLOAD |
Level of effort used to assign subject headings |
200705291425 |
Level of effort used to assign classification |
Virtuacat01 |
-- |
200705291425 |
-- |
Virtuacat01 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
R 658.8005 |
Item number |
M224A 1995 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
BSRU |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
McCarthy, E. Jerome |
245 00 - TITLE STATEMENT |
Title |
Applications in basic marketing : |
Remainder of title |
clippings from the popular business press / |
Statement of responsibility, etc. |
E. Jerome McCarthy and William D. Perreault |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Homewood, IL : |
Name of publisher, distributor, etc. |
Irwin, |
Date of publication, distribution, etc. |
1995 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
v. : |
Other physical details |
ill. : |
-- |
illus. ; |
Dimensions |
26 cm. |
500 ## - GENERAL NOTE |
General note |
Editors: 1990- |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"Clippings from the popular business press." |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Periodicals |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Management |
-- |
Periodicals |
700 10 - ADDED ENTRY--PERSONAL NAME |
Personal name |
Perreault, William D. |
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
Uniform title |
<a href="12365">12365</a> |
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
Uniform title |
<a href="12423 c.2">12423 c.2</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Reference Books |