Innovations in digital branding and content marketing /

Innovations in digital branding and content marketing / [Electronic Resource] Subhankar Das and Subhra Rani Mondal, editors. - Hershey : Business Science Reference, [2021] - 1 online resource

หนังสืออิเล็กทรอนิกส์ (ebook)

Includes bibliographical references and index.

"This book contains research on the methods and advancements in the field of advertising and marketing using digital technologies"--

9781799844211 :

2020001198


Advertising--Research.
Internet marketing--Research.
Marketing research--Technological innovations.

659.072