000 00859nam a2200265 a 4500
001 vtls000054937
003 MTX
005 20190508143126.0
008 060329s1986 nyua b000 0 eng d
020 _a0070407053
039 9 _a201808212026
_bVLOAD
_c201502180607
_dVLOAD
_c200808150400
_dVLOAD
_y200603291440
_zVirtuacat01
082 0 4 _a658.8
_bM411M 1986
100 1 _aMason, Ralph E.
245 1 0 _aMarketing practices and principles /
_cRalph E. Mason, Patricia Mink Rath, Stewart Husted ; contributor, Richard Lynch
250 _a4th ed
260 _aNew York :
_bGregg Division, McGraw-Hill,
_cc1986
300 _aviii, 439 p. :
_bill. (some col.) ;
_c25 cm.
504 _aBibliography & index.
650 0 _aMarketing
_9690
700 1 _aRath, Patricia Mink
700 1 _aHusted, Stewart W.
040 _aBSRU
940 _a13116
942 _c1
999 _c46813
_d46813