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001			vtls000040388
003			MTX
005			20190508141653.0
008			050112s2000 ohua 001 0 eng
020			_a0324006993 : _c1,008 baht
039		9	_a201808211932 _bVLOAD _c201508251828 _dchumphu _c201507011154 _dchumphu _c201507011153 _dchumphu _y200501121702 _zstaff
082	0	0	_a658.4012 _bP692S 2000
100	1		_aPitts, Robert A.
245	1	0	_aStrategic management : _bbuilding and sustaining competitive advantage / _cRobert A. Pitts, David Lei.
250			_a2nd ed.
260			_aCincinnati, Ohio : _bSouth-Western, _cc2000
300			_axvii, 494 p.
505	2		_aPart 1: Building competitive advantage -- Strategic management process -- Competitive environment: assessing industry attractiveness -- Firm capabilities: assessing strengths and weaknesses -- Opportunities for distinction:building competitive advantage -- Shifts in competitive advantage: responding to environmental change -- Part 2: Extending competitive advantage -- Corporate strategy: leveraging resources to extend advantage -- Global strategy: harnessing new markets to extand advantage -- Stratgic alliances: teaming and allying for advantage -- Part 3: Organizing for advantage -- Strategy implementation (1): organizing for advantage -- Strategy implementation (II): achieving integration -- Part 4: Sustaining and renewing advantage -- Cooperation and autonomy: managing interrelationships -- Managing strategic change: building learning organization -- Redefining advantage.
650		0	_aStrategic planning _zUnited States _xCase studies
650		0	_aIndustrial management _zUnited States _xCase studies
650		0	_aCompetition _zUnited States _xCase studies
700	1		_aLei, David.
040			_aBSRU
940			_a18875 c.1
940			_a19662 c.2
942			_c1
999			_c33606 _d33606