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Advertising / Thomas O'Guinn, Chris T. Allen, Richard J. Semenik.

by O'Guinn, Thomas C | Allen, Chris T | Semenik, Richard J.

Call number: 659.1 O34A 1998 Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Cincinnati, Ohio : South-Western, c1998Availability: Items available for loan: สำนักวิทยบริการ (Center) (1) Call number: 659.1 O34A 1998.

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Advertising and integrated brand promotion / Thomas C. 'Guinn, Chris T. Allen, Richard J. Semenik

by O'Guinn, Thomas C.

Call number: 659.1 O34A 2006 Edition: 4th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson/South-Western, c2006Availability: Items available for loan: สำนักวิทยบริการ (Center) (1) Call number: 659.1 O34A 2006.

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