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Cases in marketing of services / Arthur Meidan, Luiz Moutinho.

by Meidan, Arthur | Moutinho, Luiz.

Call number: 658.8 M499C 1993 Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Workingham, England : Addison-Wesley, c1993Availability: Items available for loan: สำนักวิทยบริการ (Center) (1) Call number: 658.8 M499C 1993.

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Quantitative analysis in marketing management / Luiz Moutinho, Mark Goode and Fiona Davies

by Moutinho, Luiz | Goode, Mark | Davies, Fiona.

Call number: 658.800151 M934Q 1998 Edition: 3 rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : John Wiley & Sons, 1998Availability: Items available for loan: สำนักวิทยบริการ (Center) (1) Call number: 658.800151 M934Q 1998.

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