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Marketing management : a strategic planning approach / Victor P. Buell.

by Buell, Victor P.

Call number: 658.8 B928M 1984 Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c1984Availability: Items available for loan: สำนักวิทยบริการ (Center) (1) Call number: 658.8 B928M 1984.

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Handbook of modern marketing / Victor P. Buell, editor

by Buell, Victor P.

Call number: 658.8 H236 1986 Edition: 2nd edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c1986Availability: Items available for loan: สำนักวิทยบริการ (Center) (1) Call number: 658.8 H236 1986.

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