Peter, J. Paul <br/><br/>
A preface to marketing management / 
J. Paul Peter, James  H. Donnelly, Jr 
 - 13th ed. 
 - New York :  McGraw-Hill/Irwin,  2013 
 - xv, 268 p. ;  26 cm. 
<br/><br/><label>ISBN: </label>9780078028847 :  Free (4,608 baht) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / P478P 2013