TY - BOOK AU - Kennedy,Marie R. AU - LaGuardia,Cheryl TI - Marketing your library's electronic resources: a how-to-do-it manual for librarians T2 - How-to-do-it manuals for libraries SN - 9781856049429 : U1 - 025.2 PY - 2013/// CY - Chicago PB - Neal-Schuman, an imprint of the American Library Association KW - Electronic information resources KW - Marketing KW - Libraries KW - United States KW - Case studies N1 - Includes bibliographical references and index ER -