TY  - BOOK
AU  - Ferguson, Sherry Deveresux.
TI  - Communication planning: an integrated approach 
T2  - Sage  series in public relations
SN  - 9780761913146 :
U1  - 302.2 
PY  - 1999///
CY  - Thousand Oaks
PB  - Sage
KW  - Communication planning
N1  - Includes bibliographical references and index
ER  -