Baran, Stanley J. Introduction to mass communication : media literacy and culture / Stanley J. Baran - 3rd ed. - Boston : McGraw-Hill, c2004 - xxxvi, 529 p. : ill. (some col.), col. maps ; 26 cm. + 2 student CD-ROM ISBN: 0072998377: Free Subjects--Topical Terms: Mass mediaMass media and cultureMedia literacy Dewey Class. No.: 302.23 / B284I 2004