Bingham, Frank G. Business to business marketing management / Frank G. Bingham, Jr., Barney T. Raffield III - Homewood, IL : Irwin, c1990 - xxii, 744 p. : ill. ; 24 cm ISBN: 0256098700 Subjects--Topical Terms: Industrial marketing--Management--United States Dewey Class. No.: 658.8 / H495B 1990