TY - BOOK AU - Fishel,Catharine M. TI - Redesigning identity: graphic design strtegies for success SN - 1564966240 U1 - R 741.6 PY - 2000/// CY - Gloucester, Mass. PB - Rockport KW - Commercial art KW - Corporate image KW - Case Studies KW - Trademarks KW - Industrial design coordination ER -