Saez, Eileen Elliott de. <br/><br/>
Marketing concepts for libraries and information services / 
Eileen Elliott de Saez. 
 - London :  Library Association Publishing,  1993 
 - x, 145 p. ;  23 cm. 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0851574483 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Libraries--Marketing<br/>Information services--Marketing