TY - BOOK AU - Reason,Ben AU - Løvlie,Lavrans AU - Flu,Melvin Brand TI - Service design for business: a practical guide to optimizing the customer experience SN - 9781118988923 : U1 - 658.812 PY - 2016///] CY - Hoboken, N.J. PB - John Wiley & Sons KW - Customer services KW - Customer relations N1 - Includes bibliographical references and index ER -