The management of technology and innovation : a strategic approach / Margaret A. White, Garry D. Bruton.
Call number: 658.514 W577M 2007 Material type:
BookPublisher: Mason, OH : Thomson/South-Western, c2007Description: xxiii, 404 p. : ill. ; 24 cmISBN: 0324353650 :Subject(s): Technological innovations -- Management | New products -- Management | High technology industries -- ManagementDDC classification: 658.514 W577M 2007
Partial contents:
Laying the foundation: Nokia, riding the waves of innovation -- Innovation, internal strategy: Corning, successful internal innovation -- Obtaining technology, external strategy: DuPont, recognizing its strategic needs -- Building strategic MTI success: Microsoft, a pattern of success.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
General Books
|
สำนักวิทยบริการ (Center) ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900 | 658.514 W577M 2007 (Browse shelf(Opens below)) | 1 | Available | 2000045043 |
Includes bibliographical references and index.
Laying the foundation: Nokia, riding the waves of innovation -- Innovation, internal strategy: Corning, successful internal innovation -- Obtaining technology, external strategy: DuPont, recognizing its strategic needs -- Building strategic MTI success: Microsoft, a pattern of success.
There are no comments on this title.