Marketing management / Russell S. Winer.

By: Winer, Russell SCall number: 658.8 W767M 2007 Material type: BookBookPublisher: Upper Saddle River, NJ : Prentice Hall, c2007Edition: 3rd edDescription: xxix, 500 p. : ill. ; 28 cmISBN: 0132296314 :Subject(s): Marketing -- ManagementDDC classification: 658.8 W767M 2007
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General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900
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658.8 W561S 2000 Strategic management : 658.8 W716B 1981 Behavioural aspects of marketing / 658.8 W746F 1978 The fundamentals and practice of marketing / 658.8 W767M 2007 Marketing management / 658.8 Z48S 2000 Services marketing : 658.8 Z48S 2003 Services marketing : 658.8 Z48S 2006 Services marketing :

Includes bibliographical references and index.

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