Integrated marketing communications / David Pickton, Amanda Broderick.

By: Pickton, DavidContributor(s): Broderick, AmandaCall number: 658.802 P53I 2005 Material type: BookBookPublisher: Harlow, England ; New York : Prentice Hall/Financial Times, 2005Edition: 2nd edDescription: xxii, 761 p., [16] p. of plates : ill. (some col.) ; 25 cm. + 1 CD-ROMISBN: 0273676458Subject(s): Communication in marketingDDC classification: 658.802 P53I 2005
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General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900 		658.802 P53I 2005 (Browse shelf(Opens below)) 1 Available 2000066739
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ชั้น 6 โสตทัศนวัสดุ 		CD 1859 (Browse shelf(Opens below)) 1 Available AV10003960
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658.802 M135M 2007 Marketing plans : 658.802 M478M 1989 Marketing plans : 658.802 P392M 2007 Marketing communications : 658.802 P53I 2005 Integrated marketing communications / 658.802 S387I 1995 Integrated marketing communications/ 658.802 S643M 2005 Making marketing happen : 658.802 W182M 1999 Marketing strategy :

Includes bibliographical references and index.

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