Applications in basic marketing : clippings from the popular business press / E. Jerome McCarthy and William D. Perreault
Call number: R 658.8005 M224A 1994 Material type:
BookPublisher: Homewood, IL : Irwin, 1994Description: v. :bill. : illus. ; 26 cmISBN: 0256166447Subject(s): Marketing -- Periodicals | Marketing -- Management -- PeriodicalsDDC classification: R 658.8005 M224A 1994 Summary: "Clippings from the popular business press."
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สำนักวิทยบริการ (Center) ชั้น 3 หนังสืออ้างอิง | R 658.8005 M224A 1994 (Browse shelf(Opens below)) | 1 | Not for Loan | 1000097635 | |
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Reference Books
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สำนักวิทยบริการ (Center) ชั้น 3 หนังสืออ้างอิง | R 658.8005 M224A 1994 (Browse shelf(Opens below)) | 2 | Not for Loan | 1000097636 |
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| R 658.788 D614 1994 The Distribution management handbook / | R658.8 S745F 1981 Fundamentals of marketing / | R 658.8005 M224A 1993 Applications in basic marketing / | R 658.8005 M224A 1994 Applications in basic marketing : | R 658.8005 M224A 1994 Applications in basic marketing : | R 658.8005 M224A 1995 Applications in basic marketing : | R 658.8005 M224A 1995 Applications in basic marketing : |
Editors: 1990-
Includes bibliographical references.
"Clippings from the popular business press."
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