Marketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch.

By: Boyd, Harper WContributor(s): Westfall, Ralph L | Stasch, Stanley FCall number: 658.8072 B789M 1985 Material type: BookBookPublisher: Homewood, Ill. : Irwin, 1985Edition: 6th edDescription: xv, 836 p. : ill. ; 25 cmISBN: 0256031835Subject(s): Marketing research | Marketing research -- Case studiesDDC classification: 658.8072 B789M 1985
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Item type Current library Call number Copy number Status Date due Barcode
General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900 		658.8072 B789M 1985 (Browse shelf(Opens below)) 1 Available 2000045082
General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900 		658.8072 B789M 1985 (Browse shelf(Opens below)) 2 Available 2000045083
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658.802 S643M 2005 Making marketing happen : 658.802 W182M 1999 Marketing strategy : 658.8072 B789M 1985 Marketing research : 658.8072 B789M 1985 Marketing research : 658.8072 H28Q 2020 Qualitative research in marketing and management : doing interpretive research projects / 658.8076 N427E 1982 Exercises in marketing research / 658.81 A549P 1988 Professional sales management /

Includes bibliographical references and index.

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