The magnet effect / Jesse Berst.
Call number: 658.84 B535M 2001 Material type:
BookPublisher: New York : McGraw-Hill, c2001Description: 178 pISBN: 0071348034Subject(s): Electronic commerceDDC classification: 658.84 B535M 2001
Contents:
How to wire your mind for the web -- The magnet effect : attracting customers -- Spiral marketing : rich media and the web -- Why and how to make the email connection -- Ecommerce : cashing in on the new distribution channel -- The domino effect -- Markets in waiting -- Business-to-business ecommerce -- Case histories.
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General Books
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สำนักวิทยบริการ (Center) ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900 | 658.84 B535M 2001 (Browse shelf(Opens below)) | 1 | Available | 2000060986 |
How to wire your mind for the web -- The magnet effect : attracting customers -- Spiral marketing : rich media and the web -- Why and how to make the email connection -- Ecommerce : cashing in on the new distribution channel -- The domino effect -- Markets in waiting -- Business-to-business ecommerce -- Case histories.
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