Basic marketing : (Record no. 34308)
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000 -LEADER | |
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fixed length control field | 00771nam a2200241 4500 |
001 - CONTROL NUMBER | |
control field | vtls000041137 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | MTX |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20190508141701.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 05012811s1988 xxua 0000 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0938991213 (hbk.) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
Level of rules in bibliographic description | 201808211935 |
Level of effort used to assign nonsubject heading access points | VLOAD |
Level of effort used to assign subject headings | 201502180142 |
Level of effort used to assign classification | VLOAD |
Level of effort used to assign subject headings | 200808150107 |
Level of effort used to assign classification | VLOAD |
-- | 200501281245 |
-- | Virtuacat05 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 688.8 |
Item number | W235B 1988 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | BSRU |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Walters, C. Glena. |
245 10 - TITLE STATEMENT | |
Title | Basic marketing : |
Remainder of title | a situational orientation / |
Statement of responsibility, etc. | by C. Glenn Walters, D. Wayne Norvell, Sam J. Bruno. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Bessemer, Ala. : |
Name of publisher, distributor, etc. | Colonial Press, |
Date of publication, distribution, etc. | c1988 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 713 p. : |
Other physical details | ill. ; |
Dimensions | 26 cm. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management |
9 (RLIN) | 690 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Norvell, D. Wayne. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Bruno, Sam J. |
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] | |
Uniform title | <a href="3650">3650</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Available for Loans | สำนักวิทยบริการ (Center) | สำนักวิทยบริการ (Center) | ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900 | 13/11/2018 | 0.00 | 688.8 W235B 1988 | 2000069232 | 13/11/2018 | 1 | 13/11/2018 | General Books |