MARC details
000 -LEADER |
fixed length control field |
01569nam a2200277 4500 |
001 - CONTROL NUMBER |
control field |
vtls000041059 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MTX |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190508141700.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
050127s2001 usaa 0001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0030211085 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201808211935 |
Level of effort used to assign nonsubject heading access points |
VLOAD |
Level of effort used to assign subject headings |
201502180140 |
Level of effort used to assign classification |
VLOAD |
Level of effort used to assign subject headings |
200808150106 |
Level of effort used to assign classification |
VLOAD |
Level of effort used to assign subject headings |
200703191538 |
Level of effort used to assign classification |
Virtuacat01 |
-- |
200501271448 |
-- |
Virtuacat05 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.834 |
Item number |
B632C 2001 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
BSRU |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Blackwell, Roger D. |
245 10 - TITLE STATEMENT |
Title |
Consumer behavior / |
Statement of responsibility, etc. |
Roger D. Blackwell, Paul W. Miniard, James F. Engel. |
250 ## - EDITION STATEMENT |
Edition statement |
9th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Fort Worth : |
Name of publisher, distributor, etc. |
Harcourt College, |
Date of publication, distribution, etc. |
2001 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xx, 570 p. : |
Other physical details |
ill. ; |
Dimensions |
29 cm. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Introduction to consumer behavior: Consumer behavior and consumer research ; How consumer analysis affects businessstrategy -- Consumer decision making: Consumer decision process ; Pre-purchase processes: need recognition, search,and evaluation ; Purchase ; Post-purchase processes: consumption and evaluation -- Individual determinants of consumer bahavior: Demographics, psychographics, and personality ; Consumer motivation ; Consumer knowledge ; Consumer intentions, attitudes, beliefs, and feelings -- Environmental influences on consumer behavior: Culture, ethnicity, and social class ; Family and household influence -- Influencing consumer behavior: Making contact; Shaping consumers' opinions ; Helping consumers to remember. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Consumer behavior |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Maketing research |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Miniard, Paul W. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Engel, James F. |
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
Uniform title |
<a href="19128">19128</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
General Books |