MARC details
000 -LEADER |
fixed length control field |
01258nam a2200289 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls000023150 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MTX |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190508133806.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
040407s2541 th a b000 0 tha d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9748630218 : |
Terms of availability |
280 บาท |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201808211827 |
Level of effort used to assign nonsubject heading access points |
VLOAD |
Level of effort used to assign subject headings |
201610031547 |
Level of effort used to assign classification |
sirirat |
Level of effort used to assign subject headings |
201602122018 |
Level of effort used to assign classification |
VLOAD |
Level of effort used to assign subject headings |
201502171803 |
Level of effort used to assign classification |
VLOAD |
-- |
200404071339 |
-- |
Virtuacat08 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
ก287 2541 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
BSRU |
245 00 - TITLE STATEMENT |
Title |
กลยุทธ์การตลาด : |
Remainder of title |
การบริหารตลาดและกรณีศึกษา / |
Statement of responsibility, etc. |
โดย ศิริวรรณ เสรีรัตน์...[และคนอื่นๆ]. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
กรุงเทพฯ : |
Name of publisher, distributor, etc. |
ไดมอนด์ บิสซิเนส เวิล์ด, |
Date of publication, distribution, etc. |
2541 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
448 หน้า : |
Other physical details |
ภาพประกอบ, แผนภูมิ ; |
Dimensions |
27 ซม. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
บรรณานุกรม |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
การตลาด |
General subdivision |
การบริหาร |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
การจัดการตลาด |
700 0# - ADDED ENTRY--PERSONAL NAME |
Personal name |
ศิริวรรณ เสรีรัตน์. |
901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) |
a |
Market. |
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
Uniform title |
<a href="152919">152919</a> |
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
Uniform title |
<a href="167422 ฉ.2">167422 ฉ.2</a> |
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
Uniform title |
<a href="260488 ฉ.3">260488 ฉ.3</a> |
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
Uniform title |
<a href="200488 ฉ.4">200488 ฉ.4</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
General Books |