MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01277nam a2200349 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000023076 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MTX |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190508133805.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
040407s2535 th 000 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9745093416 : |
| Terms of availability |
95 บาท |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201808211827 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
201602122017 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
201502171803 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
201011221112 |
| Level of effort used to assign classification |
chumphu |
| -- |
200404070917 |
| -- |
staff |
| 041 1# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
tha |
| Language code of original |
eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.802 |
| Item number |
ร493ส 2535 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
BSRU |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
รีส, อัล. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
สงครามการตลาด = |
| Remainder of title |
Marketing warfare / |
| Statement of responsibility, etc. |
Al Ries, Jack Trout ; แปลและเรียบเรียง, ก้องเกียรติ โอภาสวงการ. |
| 246 31 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Marketing warfare. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
กรุงเทพฯ : |
| Name of publisher, distributor, etc. |
ซีเอ็ดยูเคชั่น, |
| Date of publication, distribution, etc. |
2535 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
198 หน้า ; |
| Dimensions |
20 ซม. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
การตลาด. |
| 9 (RLIN) |
1337 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
แจ็ก, เทราท์. |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
ก้องเกียรติ โอภาสวงการ |
| 901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) |
|---|
| a |
Market. |
| 940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
|---|
| Uniform title |
<a href="116796">116796</a> |
| 940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
|---|
| Uniform title |
<a href="116797 ฉ.2">116797 ฉ.2</a> |
| 940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
|---|
| Uniform title |
<a href="11698 ฉ.3">11698 ฉ.3</a> |
| 940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
|---|
| Uniform title |
<a href="116799 ฉ.4">116799 ฉ.4</a> |
| 940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
|---|
| Uniform title |
<a href="125117 ฉ.5">125117 ฉ.5</a> |
| 940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
|---|
| Uniform title |
<a href="116800 ฉ.6">116800 ฉ.6</a> |
| 940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
|---|
| Uniform title |
<a href="122572 ฉ.7">122572 ฉ.7</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
General Books |
