Cases in marketing management /
Hinkle, Charles L.
Cases in marketing management / Charles L. Hinkle, Wesley J. Johnston and Esther F. Lanigan. - 2nd ed. - New Jersey : Prentice, 1992 - xvii, 650 p. : ill. ; 24 cm.
Includes bibliographical and index.
0131163515 : 1,829 baht
Marketing--Management--Case studies
658.8 / H663C 1992
Cases in marketing management / Charles L. Hinkle, Wesley J. Johnston and Esther F. Lanigan. - 2nd ed. - New Jersey : Prentice, 1992 - xvii, 650 p. : ill. ; 24 cm.
Includes bibliographical and index.
0131163515 : 1,829 baht
Marketing--Management--Case studies
658.8 / H663C 1992