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The fundamentals and practice of marketing /

Wilmshurst, John.

The fundamentals and practice of marketing / John Wilmshurst. - 2nd ed. - London : Heinemann, 1978 - 239 p. ; 24 cm.

ISBN: 0434923311

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 / W746F 1978

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