Strategic management of technology and innovation /
Burgelman, Robert A.
Strategic management of technology and innovation / Robert A. Burgelman, Modesto, A. Maidique, Steven C. Wheelwright. - 2nd ed. - Boston, Mass. : Irwin, c1996 - 923 p. : ill.
0071149465
Technological innovations--Management
New products--Management
High technology industries--Management
658.514 / B954S 1996
Strategic management of technology and innovation / Robert A. Burgelman, Modesto, A. Maidique, Steven C. Wheelwright. - 2nd ed. - Boston, Mass. : Irwin, c1996 - 923 p. : ill.
0071149465
Technological innovations--Management
New products--Management
High technology industries--Management
658.514 / B954S 1996